Fashion Trends that Are Coming Back
The new comfort clothing.
If you’ve been with us for a while, you know our love of reliving our wardrobe wonder years is sustained through careful Etsy searches. Benetton rugby? Got it. Forenza jeans? Check. But we’ve had our fair share of misses with size and fit differences, and found that some of our beloved makers are lost to the history books—even on Etsy. So imagine our delight to discover a whole host of new brands that take their inspo directly from the design books of our youth, but with updated fits and more responsible practices. Let the back-to-school shopping begin.
If you loved Fila, CB Sports or Early Patagonia…
Try Cotopaxi. Forget about its squeaky clean and green processes, and the fact they give back to reduce poverty. It’s the old-fashioned, retro-colored outdoor gear that gets us. We’re here for all the colorblocking and vintage-inspired design.
THE MOST NOSTALGIA FOR YOUR BUCK
These unisex jackets, and this down jacket for her and him.
If you loved Esprit…
Meet Paradised. This brand’s got all the bright colors and California cool, but breaks out of the catalog life with easy-to-wear styles and more modern silhouettes. All more sustainably produced, for the win.
THE MOST NOSTALGIA FOR YOUR BUCK
This not-so-subtle nod to the Esprit sweatshirt, and this long sleeve tee.
If you loved OP…
Dive in to Free & Easy. From their easy going “Don’t Trip” motto to their vintage fonts, nothing says laid-back surfer cool like Free & Easy wares. Completing the vibe are their sunny playlists, discoverable on their site. (For a true OP copy, check out Hammies Shorts for their take on the iconic staple.)
THE MOST NOSTALGIA FOR YOUR BUCK
This OG hoodie and this corduroy topper.
If you loved Laura Ashley and Gunne Sax…
You need Doen and The Great. Feminine floral prints and romantic dresses without the true Little House on The Prairie fit? Yes, please. Both brands are doing this so well—delivering intensely wearable clothes that show some restraint compared to their more literal predecessors.
THE MOST NOSTALGIA FOR YOUR BUCK
This sweater that would be right at home in the English countryside, and this dress we’d pair with boots and a cardigan in the fall and sandals in the spring.
If you loved Fiorucci...
See La Double J. Of course someone out there has revived Fiorucci itself, but we like to get our dose of Italian exuberance and whimsy from the beautiful prints of La Double J. With a maximalist aesthetic in mind, we invite you to mix prints for the full effect.
THE MOST NOSTALGIA FOR YOUR BUCK
This graphic tee, and these leggings.
If you loved Marithé et François Girbaud…
Closed will be your jam. Not only does this brand share roots with the original, they’ve duped the signature label on the front zipper look, along with many of the other classic styles.
